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Latest postExamplesAll Roads Lead to Rome2Rio: An SEO Deep Dive
Rome2rio. One of the most helpful A-to-B websites you’ll find. No matter how remote you are, or how little transport is available, if there is something, Rome2Rio will help you out. I used them in Europe to help plan…
Insights from Canva.com’s SEO Strategy
Canva’s SEO strategy is one of the most talked-about in the industry. They’re essentially a household name now – provided the households are digital & design-savvy. Their approach has been referenced at agencies,…
Read post →General SEOBeating Realestate.com.au (and other portals) with Real Estate SEO
You’re a real estate agency, and you’re keen to rank higher than realestate.com.au in Google. Or maybe you’re looking to compete with the big global players – Zillow, Realtor.com, Rightmove, idealista,…
Read post →ExamplesA Breakdown of Booking.com’s SEO Strategy
You know Booking.com – everyone does. They’re the biggest online travel booking platform with a global presence. We know they perform well in Google, but what drives their success? I’m going to break down their key…
Read post →ExamplesA Deep Dive Into The AllTrails.com SEO Strategy
If you’ve done a few hikes in your time, you’ve probably come across AllTrails. If not, it’s essentially the app for finding nearby hiking trails. It gives you estimated times, photos, reviews, and maps – not just to…
Read post →Data AnalysisSERP Scraping & Keyword Clustering in Google Sheets
Ever wanted to scrape just a handful of Google SERPs inside a Google Sheet? Or wanted to group a bunch of keywords, to better de-duplicate them and isolate unique topics? Well, have I got a Google Sheet for you! My…
Read post →General SEOCreate more pages, not less!
Create more pages, not less!🚀📈 Sometimes, creating more pages isn’t just a strategy – it’s a game-changer. For the right type of site, it works wonders. If your site is listing, or product-based (and you’ve got…
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