Programmatic SEO has started to kick off a bit, with more and more people jumping on the bandwagon. This is leading to more and more tools being created specifically for programmatic SEO. So what are the tops tools at the moment? What should you use for your new project? What I look for in …
Safe to say this build is progressing pretty fast thanks to sheets & WP. A custom build like this would normally take quite a bit longer! And that would be on data configuration alone. Being able to format stuff and quickly make mods in G-sheets makes things sooooo much easier. If you haven’t read the …
Just Another WordPress Programmatic SEO Build – Part 5 Read More »
So you’ve got a shiny new programmatic build, and want to know how it’s performing. Monitoring indexation, traffic, conversions, rankings, there’s so much to look at so what should you focus on? Let’s take a look into a few things you should be monitoring, and how to go about it. Key metrics that can gauge …
Programmatic SEO: Tracking & Performance Monitoring Read More »
Every website tackling SEO is running a blog. Blogs & SEO go hand-in-hand. For programmatic SEO, blog posts enable the ability to target specific keyword sets that you just can’t efficiently target in bulk. They help fill the gap. How can you best leverage this content though? How blog content works for most sites The …
Programmatic SEO: Integrating Blog Content With Programmatic Read More »
Time for part 4. If you haven’t already, make sure to check out this WordPress programmatic build part 1, part 2, and part 3. Today, we’re spending the entire part on a single topic. Imagery. Like a portion of the last part regarding the AI-generated text, this probably won’t actually apply to you. You’ll probably …
Just Another WordPress Programmatic SEO Build – Part 4 Read More »
If you haven’t been following along, I’ve been documenting my journey to a 1,000+ page programmatic site in WordPress using Google sheets. The build is heavily reliant on Google Sheets to generate dynamic content based on templates. The content there is a little more advanced, as it is leveraging rules to determine which content template …
The words that designers hate. These words give anyone involved in UX nightmares. SEO first, users second. SHOCK. AWE. Oh, the humanity! But that is exactly how I approach a fresh programmatic build. That is how I have helped build out multiple successful programmatic builds. Even though many SEOs will hate this strategy, it is …
Let’s continue the WordPress programmatic SEO build! If you haven’t already, check out part 1 of the wordpress programmatic build here, and then part 2 here. A little pre-note here is that the next couple of posts will take a little side-step. Purely because I don’t have my own content, and want to get something …
Just Another WordPress Programmatic SEO Build – Part 3 Read More »
What do Booking.com, Homeadvisor, Airtasker, Vivian Health, & ZipRecruiter have in common? They’ve all experienced massive growth whilst leveraging a self-expanding landing page system. Coincidence? Self-scaling landing page systems are at the core of what I recommend for clients for this exact reason. A system that automatically expands as the business grows. Essentially as close …
Programmatic SEO: Self Scaling Landing Page Systems Read More »
A strong site structure should be at the core of any programmatic SEO build. How the value of your site flows around the site is crucial to ensure both key pages ranking, and longer tail pages are seen as valuable enough to rank. Let’s dig into building a strong site structure. The importance of URL …
Programmatic SEO: Building a Strong Site Structure Read More »
