Turn your file-based dashboards into a link, and let your clients / stakeholders view them online! No more sharing files, just send the link.
An overview of how graphs in Excel work, and the basic behind customising the look. This is a great starting point if you’re just getting
I recently wrote a post about my experience and strategies for programmatic SEO, particularly with enterprise-level clients. One of the sections was about dynamic text
An introduction to using pivot tables in Excel with slicers to be able to better visualise your data. This is perfect for anyone who is
Estimating your organic traffic will allow you better assess your current performance for a set of keywords, but also allows you to directly compare that
Discover the easiest ways to generate keywords in bulk using Excel. These formulas are the basis of so much work, and keyword generation really will
Ever wanted to see the top-ranking domains / URLs for a particular keyword set? This analysis will let you do exactly that, and give you
Whether or not hidden content affects SEO has been a question that’s been asked for years. There have been some basic tests conducted, but there
AI content is taking SEO by storm. Some good, some, well, not so good. Whilst it might spit out some junk when not guided, if
I’ve finally started playing in Google Data Studio, and obviously kicking off by messing around with my Search Console data. One of the initial things
Doing keyword research, and have a million CSV files that you need to extract data from? Well, this is where a handy, and rather tiny,
During my time as an SEO, I have slowly but surely honed in on my specialty – Programmatic/Dynamic SEO. It’s something I enjoy more so
Internal links are important. Unless you’re just starting out in SEO, this should be known as a fundamental part of optimisations done to ANY website.
Comparison keywords are an awesome foot-in-the-door SEO targeting strategy if you’re kicking off any sort of product-based strategy. Many decent volume, low-comp keywords just sitting
Yeap, chances are that if you’re working with a large enough client that you’re contemplating bulk-generating page titles for, you’d be working with a dynamic
Some clients have recently required a migration mapped out for 10’s to 100’s of thousands of URLs. To do this, we needed to capture all
As an SEO, you really can’t escape Excel. Almost every month a new SEO tool pops up, that can do so much, but will never
An extremely large table of all their keywords, isn’t going to give the insight some clients would want. Some would like more a bit more
I’ve been doing SEO a little while now on and off over the years (but mostly on) and finally getting back into it full time
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